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Brand Registration
About Brand Registration
Protect your brand legally to maximise its value and ward off copycat competitors. Contact MindWars for more information.
Strengths
- Legally documents your brand name and or graphic image.
- Makes it easier to defend your brand against copycats.
- Helps protect your marketing investment.
- Helps ensure you don’t launch your campaign with a brand name that you won’t be able to keep.
Weaknesses
- Legal registration doesn’t prevent all copycat attempts.
- It may requires a significant investment to protect your brand in all relevant catagories and markets.
- Some countries don’t recognise copyright or trademark registrations.
Timing
- Allow 1-2 weeks for local searches and brand registration.
- Global searches and registration can take from 1 - 4 years to complete.
Budget
- From $500 for a local registration in a limited category.
- Allow approximately $150,000 for global registration processes.
- Contact MindWars for a customised appraisal.
Contact MindWars
for more information.
