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Vertical Advertisement
The Vertical LiftCare Advertisement
This “Lower The Risk” advertisement highlights the benefits to users and providers of the LiftCare bed alike.
Background
- Aging patients are often lost to injuries caused by falling out of bed rather than the condition that sent them to nursing care in the first place.
- The Liftcare bed can be uniquely lowered all the way to the ground to avoid injuries caused by falling out of bed.
Response
- A full page ad was developed for trade magazines to visually highlight the difference with the headline “Lower The Risk”.
Contact MindWars
for more information.
