Consumers love them and the trade often demand them. Consumer Promotions are a great way to maintain loyalty and induce brand switching.
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Cashback OffersNeed to react fast? Cashback offers are a great way to maximise sales in the short term. |
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On Pack PremiumsEncourage trial and increased consumption with on-pack premiums like these finger puppets for Ideal Dairy’s Crazy Snack. |
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Collect & WinIncrease purchase frequency with a reward only redeemable by collecting enough product barcodes, stamps or coupons. |
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Media CollaborationIncrease your brands exposure by asking MindWars to get you involved with the right media promotions for your brand. |
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Product SamplingThe classic “Try it, you’ll like it” approach is a tried and true method for overcoming reluctance to buy a new brand. |
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Bonus OffersBonus offers like this Allowrie jam in a “Bonus Glass Tumbler” can give your product an edge in the market. |
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MultipacksPackaging multiple SKU’s into the one easy to select pack (preferably discounted) can quickly add volume to your sales figures. |
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Trial InducerTrial-inducing-promotions can be developed that encourage consumers to identify, buy and trial other products marketed by your company, adding them to their repertoire as they go. |
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Buy Now Pay LaterSales Promotions based around deferred payments are a successful way to generate sales, especially for higher priced items. And Yes, we can help arrange the whole deal including finance providers. |
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Interest Free TermsSales Promotions based around interest free terms are a successful way of generating sales, especially for higher priced items. And Yes, we can help arrange the whole deal including finance providers. |
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ScratchiesSratch’N’Win promotions, especially with instantly redeemable prizes have proved popular with shoppers. |
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Skill ContestConsumr Promotions that reward consumers for their skill such as this coloring-in contest are faster and easier to launch than those that rely on chance. |
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Community BuilderActively helping your community can often be a great way of helping your brand. |
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Cause HelperGetting your brand involved in helping a good cause can go a long way towards endearing your brand to those who know. |
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Loyalty RewarderRewarding your customers for long term loyalty is a great defensive strategy. It needn’t be expensive. A collectable series of cards or a redeemable gift that encourages increased consumption are great stand bys. |
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Feedback FeederA consumer promotion that rewards customers for their feedback or other ideas or suggestions can be invaluable. |
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Special EventTo build loyalty, consider treating your loyal brand users with a sneak preview of a new show or invite them to a special sales or concert event that they have to qualify for. |
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Surprise SweetenerSurprise your customers with a reward that they find out about only after they have purchased. This is a great way to encourage new customers to give referrals |
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Family AffairTo build a better and longer lasting relationship, consider promotions that benefit the whole family, not just the main buyer of your brand. |
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Open HouseAn open house or tour of your store or plant can be a much welcomed way of promoting your brand values. Cadbury Chocolate’s much loved factory tour in Tasmania is a prime example. |
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World Record MakerYou don’t have to risk life and limb to set a world record and be noticed like Richard Branson of Virgin does, but it helps. If you’ve got the drive, we can help get you or your brand famous. |
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Customer RecognitionIt’s an old maxim that praise and recognition are humans two biggest cravings. A special promotion that recognises your most extraordinary or especially loyal customers can generate pubicity and loyalty for your brand. |
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Contact MindWars
for more information.

